In honor of Pride Month 2024, we collaborated with Lyft and Stud Country to create 3 custom chainstitched garments: 2 denim pearl snaps for members of Lyft’s executive leadership team and one for Stud Country line dance instructor Olly Eley. These designs bring Lyft’s pride messaging—focused on connecting queer community—to life. Garments were worn at Lyft’s Pride Party at Brooklyn Bowl on June 5, 2024.

Event coverage by Paper Magazine.

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Sweetheart of the Rodeo Collection